The belly bliss pregnancy pillow provides comfort and support to pregnant mum.

For mums who need more than just a pillow.

You need real sleep.

Finally, a pregnancy pillow for a more sound sleep.
GET REAL SLEEP TONIGHT →

Hassle Free Returns

Rest easy knowing you have 30 days free returns

Free NZ Shipping

We off free standard shipping and returns NZ wide

By Mums, For Mums

Mum-founded. Comfort-obsessed. Made for real life

NZ Customer Support

Enjoy peace of mind with local customer support

Your Trusted Sleeping Support.

Sleep comfortably and safely on your side with the belly bliss pregnancy pillow. Aligned with expert-recommended sleep positioning for mum and baby.

  • 3-piece design keeps you securely on your side
  • Helps prevent rolling onto your back during the night
  • Reduces pressure on hips, belly, and lower back

Adjustable support grows with you from early pregnancy to postpartum recovery and feeding, so you can rest easy knowing you're doing what’s best for both you and your baby.

Person holding a white pregnancy pillow against a light background
Person wearing light gray sweatpants using a pregnancy pillow on bed
person lying on bed with pregnancy pillow reading a book
Pregnant person using a wedge-shaped pillow on a bed
White pillows on a bed with yellow bedding
Person holding a white pillow on a bed
Person holding a white belly pillow with 'belly bliss' label on a bed.
White pillow with measurements on a bed in a bedroom setting
White wedge shaped pregnancy pillow with dimensions on a white background
White quilted pillow with 'belly bliss' label on a beige fabric background
Child interacting with a white pregnancy pillow on a carpeted floor
White quilted pillow with 'Belly Bliss' label held by a person, lying on a textured surface.
White pillow with a zipper open held by a hand against a wooden background
Person taking a white pillow out of a washing machine with a Samsung dryer in the background.
Person holding a white pregnancy pillow against a light background
Person wearing light gray sweatpants using a pregnancy pillow on bed
person lying on bed with pregnancy pillow reading a book
Pregnant person using a wedge-shaped pillow on a bed
White pillows on a bed with yellow bedding
Person holding a white pillow on a bed
Person holding a white belly pillow with 'belly bliss' label on a bed.
White pillow with measurements on a bed in a bedroom setting
White wedge shaped pregnancy pillow with dimensions on a white background
White quilted pillow with 'belly bliss' label on a beige fabric background
Child interacting with a white pregnancy pillow on a carpeted floor
White quilted pillow with 'Belly Bliss' label held by a person, lying on a textured surface.
White pillow with a zipper open held by a hand against a wooden background
Person taking a white pillow out of a washing machine with a Samsung dryer in the background.

Belly Bliss Pregnancy Pillow

Price
$154.00
$154.00
Shipping calculated at checkout.
Finally, a Pregnancy Pillow That Lets You Sleep Through the Night ☁️

Designed by a mum who’s been there - the restless nights, sore hips, endless tossing. The Belly Bliss Pregnancy Pillow is your nightly reset: soft, supportive comfort that helps you drift off faster, stay asleep longer, and wake up feeling like yourself again.

Made with premium shredded memory foam for adaptive support and wrapped in 100% breathable bamboo fabric, it keeps you cool, cosy, and comfortably settled on your side - all night long.

Because you deserve sleep that truly restores. 

⭐️⭐️⭐️⭐️⭐️ “The only way I can sleep now — total game changer.”
⭐️⭐️⭐️⭐️⭐️ “I wish I’d bought it sooner!”
View full Details

Let customers speak for us

from 9 reviews
Belly Bliss Pregnancy Pillow
Absolutely amazing soft pillow!!

Absolutely amazing soft pillow!! Great for pregnancy and breastfeeding!! Looks amazing on the bed to!!

Kenzie
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow

This pillow was an absolute game changer for my sleep🥹 It is so soft and supportive, perfect for supporting the belly and back, and I find it really easy to move around during the night! I love how versatile it is. Love love love!!!

Gemma
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
Total Comfort and Support!

Trying the belly bliss has reinvented my sleeps during my late stages of pregnancy. The material is super soft to touch, and the cushions are the perfect size for both back and bump support. The longer pillow is my fav as with its super long length is perfect for support between the legs, and the belly if you wish to use it like that also. Couldn’t recommend more 🫶🏽

Georgia P
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
Game Changer

Belly Bliss had changed my entire sleep pattern. Less waking up during the night from tossing and turning and hip pain. The memory foam is a game changer!

Laura B
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
So beautifully comfortable! It has made going to sleep or laying down so much more comfortable

So beautifully comfortable! It has made going to sleep or laying down so much more comfortable. The memory foam syncs with your body and is just the best! My back support from the smaller pillows has been such a game changer!

Ashleigh
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
I wish I’d got one sooner!

This pillow has been an absolute game changer. I’m 32 weeks pregnant and have finally been able to have a full night sleep using it. I wish I’d got one sooner!

Menna J
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
The best thing for a new Mama-to-be🤍

Being in my third trimester, sleep has become… let’s just say, an adventure. Between the growing bump, sore hips, and endless tossing, I was desperate to find something that actually helped me rest. And that’s when I came across The Belly Bliss Pregnancy Pillow — and wow, what a game-changer it’s been!

From the first night, I could feel the difference. The unique belly support design gently cradles my bump without feeling restrictive, and it takes all that pressure off my lower back (which has been a lifesaver 🙌). I love that it’s not bulky like traditional U-shaped pillows — it gives me space to move around comfortably while still keeping my belly supported.

The fabric is super soft and breathable, and it doesn’t trap heat — which, let’s be honest, is a pregnancy win! I also love that I can easily wash the cover (because spills happen 😅).

Whether I’m lounging, reading, or trying to catch some much-needed zzz’s, the Belly Bliss pillow has honestly become my pregnancy essential. I can’t imagine these last few months without it.

If you’re expecting or looking for the perfect baby shower gift — this is the one. Your back, bump, and sleep will thank you 💕

Neha Dawson
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow

Best pregnancy pillow ever! I purchased a pillow from another brand which I absolutely hated so I thought all pregnancy pillows wouldn’t be comfortable. After getting the belly bliss pillow I have had the BEST sleeps I have had in 5 months. It’s so comfy, soft and fits to your body perfectly. Would recommend to everyone! And would 100% repurchase.

Caitlin
Belly Bliss Pregnancy Pillow
Belly Bliss Pregnancy Pillow
Best purchase I made during pregnancy - pure comfort!

This pregnancy pillow from Belly Bliss has been amazing! It supports my bump, back, and hips perfectly, and I finally wake up without aches. Super comfy, holds its shape, and the cover is easy to wash. Wish I’d bought it sooner!

Danielle T
Belly Bliss Pregnancy Pillow

Your Stage. Your Pillow.

  • Pregnant woman using a wedge pillow during the second trimester.

    Second Trimester

    Feel gently cradled as your belly begins to grow. Our pillow keeps you comfortable as you shift into the side sleeping position and helps reduce early back strain.

  • woman in 3rd trimester using pregnancy pillow

    Third Trimester

    As your belly continues to grow, our pillow locks you into a supportive, safe sleep position. Relieving pressure from your belly, back and pelvis so you can rest easy.

  • Woman breastfeeding a baby indoors with natural light

    Postpartum

    From birth recovery to night feeds, the modular design transforms into a nursing pillow or a cosy cushion that helps you rest and heal.

Person lying on a bed with a pillow, reading a book, and wearing a sleep mask.

Confidence Through Comfort.

When your body is properly supported, restful sleep becomes easier. The belly bliss pregnancy pillow improves sleep quality by easing discomfort so you wake up feeling more balanced and prepared.

It reduces pressure on your hips, back, and belly. It also helps you maintain a supported side-sleeping position for peace of mind and it promotes deeper rest for emotional and physical recovery.

BETTER SLEEP STARTS HERE →
Person holding a white pregnancy pillow with 'belly bliss' branding on a bed.

All Substance. Zero Fluff.

Built for long-term comfort, not quick collapse. Our pregnancy pillow uses high-support shredded memory foam that adapts to your body and retains its shape night after night.

No clumping, sagging, or flattening like polyester-filled pillows. It contours for consistent support and pressure relief, and its wrapped in OEKO-TEX® certified bamboo fabric, that's breathable, gentle on skin, and free from harmful chemicals

FEEL THE DIFFERENCE →
Portrait photo of founder of belly bliss

What I wish I had during my first pregnancy..

Hi Mama! Like many mums, I learned the hard way that sleep and pregnancy don’t always go hand in hand. That’s exactly why I created belly bliss; to help you get the deep, safe sleep you need, right when you need it most.

We exist to help mums-to-be rest easier, through the exhausting and beautiful journey that is pregnancy. Join our community of mama's who are getting better sleep and lets navigate this precious time together.

READ MY STORY →

Frequently Asked Questions

After 28 weeks, sleeping on your back can put pressure on a major vein that helps blood flow to you and your baby. This can lead to dizziness, shortness of breath, or reduced circulation, none of which are ideal during pregnancy!

That’s why side sleeping is usually recommended, especially on your left side. Our belly bliss pregnancy pillow is designed to make side sleeping way more comfortable by supporting your belly, back, and legs so you can rest easier and safer all night long.

Yes! Whether you’re a front, back, or side sleeper, the belly bliss pillow encourages you to transition gently onto your side with proper alignment.

It supports your hips and knees to keep you comfortable and helps prevent rolling onto your back. So you can sleep safely and peacefully all night long.

There’s no “right time” to get a pregnancy pillow. It really depends on what feels best for you. That being said, a lot of mums-to-be find the sweet spot around 20 weeks.

The belly bliss pillow is designed to grow with you, thanks to its adjustable strap, so you can tailor the support exactly where you need it.

Yes! The Belly Bliss Pillow easily transitions from pregnancy support to a comfortable breastfeeding pillow.

Simply place the long support pillow across your lap to help carry baby’s weight and take pressure off your arms - so you stay relaxed and baby stays well-supported.

The wedge pillow can also be used behind your back for extra support, helping you maintain a comfortable and healthy feeding position.

We want you to love your belly bliss pillow, but if for any reason it’s not the right fit, no worries - we’ve got you covered with our hassle free 30-day returns. Just get in contact with us to send it back within 30 days, and we’ll give you a full refund, shipping included.

Returns need to be in its original condition and original packaging. Unfortunately, we can’t accept returns on pillows that are damaged, heavily used or not in its original packaging.

If you’d like to start a return, simply email us at info@bellybliss.co.nz, and we’ll help you out.

For more information, please see our returns policy here.

EVERYTHING EXPLAINED HERE →